why was flame retardant in gatorade, why is it still in mountain dew?

I sometimes consider many different titles for the weird and wonderful stories that I come across.  I could think for forty days and forty nights and still not come up with something more spot on with a splash of ridiculous than this one.  I guess as consumers, it’s nice to always have options.

Electrolytes aren’t the only thing quenching your thirst when you drink Gatorade. An ingredient patented for use as a flame retardant has been in the formula until now, as PepsiCo Inc. plans to phase out the substance from Gatorade… while keeping it in other products.

The AP’s Candice Choi reported Friday afternoon that PepsiCo spokeswoman Molly Carter confirmed earlier reports in Beverage Digest claiming that the soft drink company would remove brominated vegetable oil (BVO) from Gatorade. Carter says PepsiCo uses the controversial ingredient as an emulsifier (a way to spread flavor evenly throughout a drink), and notes that despite complaints about its health effects, the Food and Drug Administration has no laws against it. But online petitions against the use of such ingredients have gained traction in recent years, and Carter says the company has been “hearing rumblings” from consumers.

via (Touch Me!)

Why Was Flame Retardant in Gatorade, and Why Is It Still in Mountain Dew? – Technology – The Atlantic Wire.


energy drinks and er’s…are they on the same team?

It is always a scary situation when you have to go to the emergency room for energy drink overdose but maybe we could also realize that it isn’t necessarily the energy drinks that are the bad guy.  Rather, maybe we just consume too much of everything and an ER trip is our penance for when we go too far overboard.   Moderation is such a wonderful word.

A new government survey suggests the number of people seeking emergency treatment after consuming energy drinks has doubled nationwide during the past four years, the same period in which the supercharged drink industry has surged in popularity in convenience stores, bars and on college campuses.

From 2007 to 2011, the government estimates the number of emergency room visits involving the neon-labeled beverages shot up from about 10,000 to more than 20,000. Most of those cases involved teens or young adults, according to a survey of the nation’s hospitals released late last week by the Substance Abuse and Mental Health Services Administration.

via (Touch Me!)